I created the DysChick brand to share the music, the artistry, the history, and the culture of my Caribbean heritage, especially to those who were completely unfamiliar. I make sure that my content is reliable and relatable so more people can take part in amazing experiences they may not have otherwise known about and I can expand the reach of event organizers. I also started a podcast, a YouTube channel, a live town hall series, I’ve collaborated with other influencers, etc. Basically, I’ve established a brand that people trust because of my unapologetic, authentic tone voice - that’s just the Brooklyn and the Guyanese in me.

Over time, entrepreneurs, organizers, and small business owners began asking me questions: What do my consumers want? How do I build this the right way? Why is my marketing not working in this particular region? How do I compete with bigger names? At a certain point, it became clear that I was already having strategy conversations with people that were struggling to find the right markets and connect with ideal customers. I realized I could help.

I launched DysChick Consulting, LLC in April 2026 to help entrepreneurs and small businesses turn bold ideas into products/services customers can’t live without! With over a decade of experience driving consumer growth at large tech companies, I bring the proven strategies, systems, and messaging of a seasoned marketing leader to entrepreneurs. From shaping your product vision to building scalable growth engines, I work alongside you as a true partner, not just a consultant.